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GEO vs SEO: How Businesses Can Rank in AI Search Engines
Search is evolving faster than ever. For over two decades, businesses focused on Search Engine Optimization (SEO) to improve rankings on Google and drive organic traffic. However, the rise of artificial intelligence is fundamentally changing how users discover information online. Today, millions of people are using AI-powered search platforms such as: ChatGPT Google AI Overviews Gemini Claude Perplexity Copilot Instead of clicking through multiple websites, users now receive

Aespresso Media
6 days ago6 min read
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